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I’m Sam, a product designer and data nerd @UCSD. In my free time, I stress out about the Warriors.
UX DESIGN
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UX RESEARCH
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LEADERSHIP
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My Work
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Simplifying Banking Access
UX Internship at Santander Bank N.A.
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Empowering home chefs
A food marketplace for local chefs.
Connecting students to school
An innovative learning management system.
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Giving diabetes insights
A glucose data dashboard.
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My Design Philosophy
These are the principles I apply when I approach new projects!
GOOD DESIGN IS EXPERIENCED, NOT ONLY SEEN
  • I believe in a good design, the user engages with a selection of features that allow them to reach their end goal easily.
  • Good design isn’t only what the user sees. It includes seamless interactions, information architecture, social media interaction, etc.
DESIGNERS ARE NOT USERS
  • One of the ways that I’ve been trying to better empathize is to always refer to user research and user testing. This helps ground my assumption in reality.
DECISIONS NEED TO BE DATA-DRIVEN
  • Whether it is quantitative data or qualitative data, design decisions should be made thoughtfully and carefully through careful review of data and not personal opinion.